Panorama Diffusion

Panorama Diffusion is a company with a great deal of experience in the distribution of outdoor products. Founded in 1985 with the foundation of Panorama KG, it began its journey by representing brands such as MEINDL and VAUDE, consolidating its presence in the sector. Over the years, the company has expanded its portfolio to include important brands such as LUPINE, TSG and CROOZER, also expanding into the bicycle segment. Since 2014, Panorama Diffusion has invested in online sales, offering customers direct access to products and improving the purchasing experience. The launch of the B2B and B2C portal in 2021 represents a fundamental step in the company strategy, strengthening communication with dealers and end consumers.